Tap into the future of fare payment
Transit providers, we can help you make the switch to start accepting contactless bank cards and smart devices.
Make buying a ride fast and simple
Riding transit should be as easy as buying a cup of coffee: Regardless of what customers order or where the coffee shop is, they know they can instantly pay by tapping their contactless bank card or smart device.
But most California transit providers only accept regional fare cards or cash in exact change. These legacy fare systems are expensive to maintain and create barriers for new riders.
It’s time for California to tap into the future of fare payment. Nearly 75% of Californians have access to a contactless credit/debit card, and most have a smart device as well. Travelers will be more likely to choose transit if they can use what’s already in their pocket to pay for it—just like they pay for coffee.
Long-term benefits for transit providers
Lower overhead
Spend less money buying and servicing ticketing and change machines, and free up agents from selling fare cards by hand.
Faster boarding
Dwell times are cut in half when riders are able to tap to ride and transfer with a contactless bank card or smart device.
Higher ridership
Easier payments and seamless transfers improve satisfaction and grow ridership, particularly among new or occasional riders.
Agencies that added contactless fare payments
Cal-ITP provides resource materials and technical assistance to public transportation providers in California and beyond as they modernize their fare payment systems to accept customers’ contactless debit/credit cards and mobile wallets.
Ready to tap into the future of fare payment?
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Prepare
Cal-ITP can help you prepare to start accepting contactless bank cards and smart devices’ digital wallets.
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Purchase
The State of California has Master Service Agreements (MSAs) available to help you modernize your transit system.
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Implement
Cal-ITP can provide the technical assistance you need to implement open-loop contactless payments across your fleet.